Writing: A Blog Post
A blog post is the B1 writing genre that combines personal voice with topic-focused informativeness. The format covers a hook headline, an opening that engages the reader (often with a question, claim, or anecdote), structured body content (with sub-headings for longer pieces), and a closing that may invite reader response. Learners build the personal-and-informative writing balance that contemporary online writing requires.
This worksheet builds B1 writing fluency with blog-post format.
Worksheet preview
What’s inside:
- A model blog post with annotated structure (headline, hook, body, closing)
- Vocabulary box with blog-genre conventions and reader-engagement phrases
- Headline-writing drill: craft headlines that get clicks without overpromising
- Body-organisation task: plan and write a multi-section blog post
- Original-writing task: write a 350-word blog post on a topic you care about
- Full Answer Key plus Teacher Notes
Common challenges: Voice and register at B1 — blog English is personal but not casual; informed but not academic. Reader-engagement techniques: rhetorical questions, second-person address, illustrative examples. Avoiding both over-formal academic register and over-casual conversational register.
For: Adult and teenage learners (14+) at CEFR B1, in intermediate classes, 1:1 lessons, or self-study. Maps onto Cambridge B1 Preliminary (PET) Writing and B2 First (FCE) Writing. Part of the Reports, Articles & Reviews collection — the natural next step is A Film or Book Review, which extends blog writing into evaluative format.
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